Am I just showing a homophobic side or is this new Adidas marketing campaign bordering on cringeful? Is it catering for girls or guys that appreciate rugby players taking their clothes off. It's got me and it left Will Carling speechless - I got this from his Twitter post - "WillCarling: I am lost for words....."
Anyway, you judge for yourself - http://www.adidas.com/campaigns/campaigns_nz/content/popup/index.asp#/video
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